An extensive campaign developed for Southern Sandoval County Arroyo Flood Control Authority, funded by FEMA. Included materials for elementary, middle and high schools as well as educational materials for adults. Campaign included print ads, outdoor boards, a series of brochures, videos (animated spot with activity booklet for elementary school) and mobile game.
This curriculum was a a joint effort between the New Mexico Department of Health and the New Mexico School Nurses Association to teach these key points to students: What germs are and how they are spread, the importance of washing hands and how to wash hands properly, what foodborne illnesses are and how they can be avoided, how people are affected by illness, and what antibiotics are and how to use them properly.